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Product Marketing Manager



Marketing & Communications, Product
Bellevue, WA, USA · Remote
Posted on Friday, August 18, 2023

What is SeekOut?

SeekOut helps thousands of organizations hire, grow, and retain great talent with its people-first talent optimization platform and proven expertise in diverse and hard-to-find talent. In our digital age, organizations are overflowing with data—yet few deeply understand their employees because people data is siloed and disconnected. Your people are the real difference makers—and once you know their passions, experiences, and the opportunities that will get them to where they want to go, you can better align their skills, capabilities, and career paths to the needs of the business. SeekOut unifies talent acquisition, talent management, and talent analytics to help you grow the people you have and find the people you need. Six of the top 10 most valuable companies in the United States trust SeekOut as their single platform for managing and recruiting talent.

SeekOut is recognized on Forbes’ list of America’s Best Startup Employers, Deloitte’s Fast 500, and the Inc. 5000 list of America’s fastest-growing companies. In 2021, SeekOut was crowned GeekWire Startup of the year. Founded in 2017, SeekOut has raised $189 million in funding, from leading investors like Tiger Global Management, Madrona Venture Group, Mayfield, and Founders Circle Capital. For more information, visit

Role Overview:

As a Product Marketing Manager at SeekOut, you will drive the GTM strategy and execution in our Talent Management solution, SeekOut Grow. You’ll help lead the direction of the product and sales strategy by mastering the competitive market. You’ll fully understand what customers want to achieve with their talent and partner with product to translate that into requirements. You’ll communicate across channels, ensuring our messages are compelling, targeted, and resonate with the right audiences.

What you will do:

Market Mastery: Dive deep into market insights to understand prime markets. Conduct comprehensive market research and customer interviews defining segments, buyer personas, and deciphering their unique needs.

Positioning & Messaging: Craft compelling narratives for our products, ensuring they map distinctly to the needs of buyers and influencers at every stage of the client lifecycle. You’ll curate tools and materials that equip sales to message our solution in the most impactful way.

Go-to-Market Strategy: Work hand-in-hand with cross-functional units, spanning client services, product management, marketing, and sales, ensuring harmonious alignment and impeccable execution. Determine the best routes to the market, content offerings, pricing strategies, and tools for sales and partners.

Launch Execution: You are exceptional at organizing a launch and leading cross-functional teams through the tactics required to be successful

What you will bring:

  • 5+ years of product marketing experience, preferably within the SaaS domain selling to large enterprise customers.
  • Customer obsessed: demonstrated passion for working with customers and translating their pain points into solutions
  • Demonstrated competence in sculpting go-to-market campaigns that emphasize product value
  • Proven success in nurturing relationships at every organizational tier, both internally and externally. Showcase unparalleled collaboration and influence

Our Commitment to Pay Fairness:

At SeekOut, pay equity is at the heart of our compensation philosophy and approach. Our goal is to provide a transparent, fair and rewarding environment where team members are equitably compensated for substantially similar work, feel supported, and ultimately choose to grow their careers here at SeekOut. To ensure fairness for new hires and existing team members, we factor in an individual's unique skills and experience, market data, and the internal equity of the team.

Base Salary Hiring Range: $xxxxk annually

SeekOut offers an industry-leading benefits package which includes:

  • Health benefits including medical, dental, vision, life insurance, health savings and flexible spending accounts
  • Stock Options
  • Stipends for home office, education, and wellness
  • Flexible paid time off
  • Company paid holidays, including Juneteenth and Indigenous People’s Day
  • Paid parental leave for birthing and non-birthing parents
  • Retirement plan with company match
  • In-office perks include transportation & parking subsidies, daily lunch service, snacks & beverages, and wellness room

Our Dedication to a Diverse Workforce:

SeekOut condemns discrimination, racism, and racial injustice in all forms. Committed to attracting and retaining a diverse staff, SeekOut will honor your experiences, perspectives, and unique identity. Together, we strive to create and maintain working and learning environments that are inclusive, equitable and welcoming. We are accelerating our efforts through our products and policies to take action and advance definitive, measurable policies and practices that eliminate racism and discrimination.